Longlasting Khol, ¿Is it possible?

Longlasting Khol, ¿Is it possible?

How many people have ever used a cosmetic pencil to line the inside of the eye?

A khol pencil is a must in our make-up bag. When it is not used to intensify the look with a dark colour, it is applied with light colours to illuminate the look and make the eye look bigger.

More and more people want to look attractive, both women and men: artists setting trends, elegant red carpet looks, as well as subtle make-up for the day.

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Happy St Valentine’s day!

Happy St Valentine’s day!

Hey gorgeous! Will you be my Valentine?

Are you ready for celebration of romance and romantic love? What gifts are you going for this year? Valentine’s card, candy, flowers, jewelry? What about make up?  Indulge yourself this Valentine’s Day and put your best face on with a little help from your friends in JOVI!

We’d like to show you a selection of Jovi products perfect for the occasion:

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Rebel Colours – Autumn/Winter 2019 Trend

Rebel Colours – Autumn/Winter 2019 Trend

Change the way the beauty world talks to you

Give your make-up an anarchic twist and join the Women’s Empowerment Movement.

Being a beauty rebel was never so easy.  Do not conform, break the rules, have no fear and play with colours and effects for a subtle beauty rebellion.

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Colour of the Year 2019

Colour of the Year 2019

As a trendsetting concept for branding, marketing and creative society, Pantone Colour of the year is awaited with much excitement and anticipation every December since 2000. And this year was no different!

It’s time to say goodbye to Ultra Violet and welcome Living Coral!

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Liquid Eyeliner, a MakeUp must-have

Liquid Eyeliner, a MakeUp must-have

Already in ancient Egypt, Cleopatra, inspired by actual cats, started to sport the cat eye look. Followed by pin up girls in the ‘40s and by Hollywood stars since then. The cat eye look went punk during ‘80s and was brought into the new millennium by Amy Winehouse.  Today, the eyeliner is constantly being reinvented thanks to Instagram and YouTube makeup trends.

Let’s see some of the trends that spin around this legendary product!

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Halloween at JOVI

Halloween at JOVI

Pumpkin for a day!

Do you want to attract the fairies into your life and scare off the demons? Wonder no more!  We are ready to enlighten you!

The tradition of carving faces into vegetables dates to the Celts. As part of their autumnal celebration, they wanted to light the way to their homes for the good spirits and to ward off imaginary demons, so they carved faces into vegetables such as turnips and squash. A light was placed within the hollowed out vegetable.

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Wonderbrow!

Wonderbrow!

Happy international Brow day!!!

Did you know that the world’s first cosmetic pencil was an Eyebrow pencil?

A talented Polish beautician Maksymilian Faktor  – founder of  Max Factor started selling it 90 years ago together with eye shadow. This was the first time such products were available outside the movie industry and made us falling in love with them since then.

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Ocean Colours – Spring/Summer 2019 Trend

Ocean Colours – Spring/Summer 2019 Trend

Dive into the ocean!

Let the beauty of art in nature inspire you.  Feel its refreshing and bright colours lift your spirits and stay optimistic!  Open your mind and absorb the vitality and brilliance that surrounds you. Merge with the electrifying perfection of nature.

Be yourself! Enhance your uniqueness and head off to your next fantastic adventure!

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