Twist your brand up

Twist your brand up

JOVI makes the beauty routine quick and easy by developing more portable, easy to use on the move pencils that can be applied one handed.

Mechanical twist up pencils are fast to apply because they don’t require sharpening. They are ideal for creating blended looks, rather than sharp lines because their self-sharpening mechanisms create tips that are more blunt than pointed.

Just twist it up, and the lead appears. It is super practical and easy to use.

Select from the variety of time-saving tools that will speed up your morning routine!

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Liquid eyeliner

Liquid eyeliner

Already in ancient Egypt, Cleopatra, inspired by real cats, started to sport the cat eye look.

Since then, this style has been evolving and constantly reinventing itself thanks to Instagram and YouTube the makeup trends.

A liquid eyeliner is the most suitable for this type of defined and intense black lines, that cannot be achieved with conventional eyeliners. We invite you to try our alternative: Black Liquid Eyeliner.

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Chubby Stick Revolution

Chubby Stick Revolution

This is probably the most effortless and versatile product among the makeup range. Its simple and minimalist aesthetics make it loveable on the outside, its thick and twist-up lead on the inside.

The chubby format makes it an ideal product to apply either on the eyes, lips, face or under eyes, without needing a surgeon firm hand. And as it is a retractable pencil, it doesn’t need any sharpener, just twist it up to achieve the desired product quantity.

A must-have product for all the brands who want to offer a beautiful product for everyone!

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Nomad Colours – Autumn/Winter 2020 Trend

Nomad Colours – Autumn/Winter 2020 Trend

Do you keep searching for new experiences, new locations, new you? Does nomad lifestyle agree with you?

Feel the sensation of desert breeze and calm of the desert dunes, live new experiences and forget your busy life. Dare to try the new Nomad Colours, inspired by the flow of nature. They offer the perfect balance for the hectic digital world we live in today and set you off on an adventure of self-discovery.

Immerse yourself in vibrant tones, resistant enough to accompany you during your journey.

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Choose your own ombré lips!

Choose your own ombré lips!

Who doesn’t like to wear a good lip makeup? Our lip colour can completely change our look. We will get a very different result when adding a bold red, or a subtle nude, to our lips.

If you want to add a special touch to your lip makeup, try with ombré lips! We’ve been seeing the ombré trend for a while, and it seems it came to stay. Ombré hair, ombré brows… and of course ombré lips.

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Longlasting Khol, ¿Is it possible?

Longlasting Khol, ¿Is it possible?

How many people have ever used a cosmetic pencil to line the inside of the eye?

A khol pencil is a must in our make-up bag. When it is not used to intensify the look with a dark colour, it is applied with light colours to illuminate the look and make the eye look bigger.

More and more people want to look attractive, both women and men: artists setting trends, elegant red carpet looks, as well as subtle make-up for the day.

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Liquid Eyeliner, a MakeUp must-have

Liquid Eyeliner, a MakeUp must-have

Already in ancient Egypt, Cleopatra, inspired by actual cats, started to sport the cat eye look. Followed by pin up girls in the ‘40s and by Hollywood stars since then. The cat eye look went punk during ‘80s and was brought into the new millennium by Amy Winehouse.  Today, the eyeliner is constantly being reinvented thanks to Instagram and YouTube makeup trends.

Let’s see some of the trends that spin around this legendary product!

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